In a promotional spot airing on TalkTV, Solar News branded their flagship newscast Solar Network News, the newscast that focuses more on what's important, and skipping the "noise."Much like that promo and our very own review during SNN's debut in June, Nestor Torre of Inquirer praised the newscast's newsy approach, "excluding stories about insignificant crimes, accidents and show biz fluff, puff, bother and blather."
The veteran writer also took notice of anchor Pia Hontiveros: "Her temperate, judicious and professional approach enables them to understand the day’s news in the right context, and makes it easier for them to analyze and appreciate its significance to and impact on their lives. It’s the right of televiewers to expect this kind of service, because it honors their intelligence and independence"
We hope, however, that more objective news reports like Hontiveros’ program will eventually gain a bigger following of viewers who want their TV news clear-cut and unadorned.
After all, these are the same people who buy broadsheets that don’t jazz up the news and respect their right to analyze and thoughtfully make up their own minds. Why should their expectations and requirements of the TV news be any different?
Yes, TV is more personal in its approach and impact, so a more emotional bond is achieved between its images and the viewing public. But, this should not be exploited to unintentionally or intentionally subvert the supreme importance of objectivity and reliability in its reports.
Let’s leave the drama to the teleseryes and the opinionating to the radio-TV commentators, and make verifiable facts and significant context our TV newscasts’ reasons for being, as they were originally meant to be.
(Read full story here)
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Source:
http://www.medianewser.com/2012/10/solar-network-news-news-without-noise.html